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Zoocha Builds Highlight Christmas Micro-Sites

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You may have seen our blog post around four months ago when we were chosen by iNTERTAIN to build a competition site for highlight comedy’s ‘Big Weekend’? Well, four months on and we’re proud to announce that we’re still working very closely with iNTERTAIN. This time we’ve developed and built two micro-sites for highlight, as part of their Christmas campaign.

If you don’t know who they are by now, highlight are a leading Comedy Club with ten venues across the length and breadth of the UK. Not only do they offer hilarious comedy with the best up and coming stand up acts and budding talent in the comedy scene, but they also offer top food and drink. They even have dance floors and DJ’s, making highlight a very popular party venue!

The brief asked for two interactive, engaging and entertaining sites ready for the busy Christmas period. The solution? We designed and built two micro-sites, complete with comical Christmas themed polls for users to vote on, as well as a caption competition to get comedy lovers well into the Christmas spirit. We also included the Christmas menu and a little info on how to book to boost overall ticket sales.

Working around the brief (but adding a little creative flair of our own!), Zoocha designed the two separate but interlinking micro-sites specifically for B2B and B2C purposes. While one site has been developed for business customers to organise and book their corporate Christmas party, the other is centred around the general consumer, and both sites interlink so all needs can be met at once for optimal convenience.

Zoocha produced the copy, creative design and built the campaign landing pages. Having begun from scratch and worked our way up, we think the finished sites both look great, even if we do say so ourselves! After a lot of hard work and dedication, the sites are now live at highlightchristmasparty.co.uk and highlightchristmas.co.uk.