Visit Jersey is the official tourist board of the channel island of Jersey. Their mission is to work collaboratively with the industry and government to promote tourism to and within Jersey in an innovative, economic and efficient way to deliver on the vision of 1 million visitors by 2030 and a future visitor spend of £500m per annum.
Visit Jersey’s aim to build deeper relationships with current and potential visitors and have worked with Zoocha since early 2016 to develop a website which enables them to produce and curate powerful, engaging and consistent content across all devices.
The website is designed to inspire and educate, as well as create immersive visual experiences that deliver “Goosebump Moments” with highly engaging content that incorporates live camera footage and 360 virtual reality video experiences.
Drupal for Destination Marketing
Drupal was selected by Visit Jersey to power their website due to:
- Lower cost of ownership
- Success of other tourist based websites using Drupal
- Enterprise content management capability
- Advanced multilingual functionality to publish geo-target content
- ‘Platform’ approach supporting multiple websites
- Security and stability
About the WMA WebAwards
The Web Marketing Association's annual WebAward Competition has been setting the standard of excellence for Website development since 1997. Judged by independent experts from around the world, the awards recognize the best achievements in website development across 96 industries, making the WebAward competition the premier award recognition program for Web developers and advertising agencies.